// CRM: Card movido para [VENDIDO]
{
  "event_name": "Purchase",
  "action_source": "chat",
  "user_data": {
    "em": ["sha256(maria@empresa.com)"],
    "ph": ["sha256(5511...68)"],
    "fbc": "fb.1.1708437120.AbC123xYz" // clique de 105 dias atrás
  },
  "custom_data": {
    "value": 1997.00,
    "currency": "BRL"
  }
}